M&Ms
M&Ms Mix
2020

In a time when COVID kept us apart, how could we launch a product that was about bringing together all you favorite M&M’s flavors in one delicious mix?

With a little movie magic and the power of music, we brought together three musicians across the country to collaborate on a new rendition of the song The Candy Man.

Agency: Weber Shandwick

GCD: Kate Sullivan

CD: Sam Eccleston

Art Direction: Abby Rogers

Jr. Copywriter: Peter McCormick