Old Forester
Never Gets Old
2023
Would you look at that, more whiskey. Or should I say bourbon. Well, technically all bourbon is whiskey, so I was right the first time. Wait don’t leave.
Old Forester is like the funny uncle of bourbon brands. Because like Old Forester, his wit and charisma never gets old.
Agency: Energy BBDO
ECDs: Jonathan Fussell, Robin Laurens
CDs: Ze Baldin, Gabriel Barrea
Copywriter: Peter McCormick
Design: So A Ryu, Tess Barnes, Sam Green
Art Direction: Caitlin Madlinger
Taste Through Time
When it comes to bourbon’s history, Old Forester is about as old as it gets. To celebrate its history, we launched their Whiskey Row collection – an offering of four unique whiskeys that span the major milestones in the brand’s 150-year history.
Kentucky Derby
At the 2024 Kentucky Derby, Old Forester is mixing things up with a spin on the classic mint julep. Say bonjour to the French Julep.
Holiday 2024
